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Today I have invited Becky Feasby of Prairie Girl Flowers and Instagram’s #SustainabilitySunday to return the Slow Flowers Podcast to talk about a project she is spearheading to evaluate the floral industry’s relationship with invasive plant species — both growing and designing with problem plants harmful to the environment, to local economies, and to the larger community.

This past December, Becky convened an Invasive Species Roundtable to discuss and determine Best Practices in the Floral Industry. The expert panel included Doug Tallamy, professor of entomology and wildlife ecology at the University of Delaware; Latifa Pelletier-Ahmed, a botanist and native plant expert with the ACLA Native Plants Society in Calgary, Alberta, Canada; and Nicola Dixon, State Priority Weeds Coordinator for Australia’s Department of Primary Industries.

Those invited as educators and floral industry participants included florists and growers who are both part of the Sustainable Floristry Network and Slow Flowers Society members. I was so happy to join the session ~ and I learned so much from the discussion. I learned that even the best of intentions from those of us who think our practices are good for the planet can yield damaging results.

As an outcome from that session, Becky has worked with Rita Feldmann, founder of the Sustainable Floristry Network, to produce a report to introduce the topic of invasive plants to florists, farmers and wholesale sellers. She has shared a preview of that report with me, as well as several lists of “Dirty Dozen” plants found in the floral marketplace in the U.S., Canada, U.K., Europe, and Australia, drawing input from some of the round table experts.

It’s such a timely topic, and if you follow Becky’s @prairiegirlflowers feed on Instagram, you’ve already read some of her posts about invasive species in the floral trade. I asked Becky to join me today to share about her research and help us understand what each of us can be doing to eradicate invasives from our own design work, farms, and gardens.

As she mentioned, the fact sheet and Dirty Dozen lists will be available soon via prairiegirlflowers and we’ll share those links when that happens.

LISTEN to past episodes with Becky Feasby:

Episode 561: Becky Feasby of Prairie Girl Flowers and IG’s Sustainability Sunday

Episode 400: Slow Flowers in Calgary with Becky Feasby of Prairie Girl Flowers

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Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to Details Flowers Software, a platform specifically designed to help florists and designers do more and earn more. With an elegant and easy-to-use system–Details is here to improve profitability, productivity, and organization for floral businesses of all shapes and sizes. Grow your bottom line through professional proposals and confident pricing with Details’ all-in-one platform. All friends of the Slow Flowers Podcast will receive a 7-day free trial of Details Flowers Software. Learn more at detailsflowers.com.

Thank you to CalFlowers, the leading floral trade association in California, providing valuable transportation and other benefits to flower growers and the entire floral supply chain in California and 48 other states. The Association is a leader in bringing fresh cut flowers to the U.S. market and in promoting the benefits of flowers to new generations of American consumers. Learn more at cafgs.org.

Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists.  Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner.  Don’t have time to build your own?  They also have turnkey units available. Learn more at storeitcold.com.   

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This Week’s News

Last month’s Slow Flowers Member Meet-Up featured a idea-filled hour discussing floral photography best practices, which was an exclusive member-only session with Krista Rossow of O’Flora Farm and Tiffany Brown Anderson of Earth & Seeds.

We are continuing with even more creative inspiration this Friday, March 10th, with our monthly Slow Flowers Member Meet-Up (9 am Pacific/Noon Eastern ). The topic is Slow Pottery and we have invited a fabulous panel of Slow Flowers members who incorporate Slow Pottery into their enterprises – growers and florists alike.

You may recall that I originally wrote about the concept of Slow Pottery in our 2018 Slow Flowers Floral Insights & Industry Forecast. We wanted to track the creative work of floral artists and their collaborators who combine one-of-a-kind vessels with locally-grown flowers for a truly “slow” composition that resonates with customers.

We’ll meet several creatives who will share about the pottery they make and use while also discussing sustainability, supply chain issues, and a desire among Slow Flowers members to celebrate artisan pieces rather than throw-away vases.

Meet and Learn From:
Kelsey Ruhland, Foxbound Flowers
Katie Tolson, Seed-on-Hudson
Holly Lukasiewicz, District 2 Floral Studio + ceramic artist Anna Stoysich
 Andee Zeigler, Three Sepals
Sarah Nayani, Grow Girl Seattle

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Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.

If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

---

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan.

The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. I’ll see you then!

---

Music credits:

Drone Pine; He Has a Way; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Google Podcasts | Podcast Index | RSS | More

A few weeks ago, Slow Flowers and our publishing partner BLOOM Imprint released our 2023 Slow Flowers Floral Insights and Industry Forecast. We called our first insight “Non-Floral Florals,” acknowledging the broadening plant palette for cut flower growers and florists who are adopting all types of botanical ingredients — from mushrooms and vegetables, to foraged materials to nontraditional plants such as native species.

We highlighted today’s guest in that insight and I’m thrilled that you can meet her today and learn more. In Ann Arbor, Michigan, Slow Flowers member Alexandra Cacciari of Seeley Farm has introduced her floral customers at the Michigan Flower Growers Cooperative to native perennials suitable as cut flowers.

Through a Farmer-Rancher grant from North Central Sustainable Agriculture Research and Education (NC-SARE), the project has trialed more than 20 species of native, herbaceous flowers and foliage plants to determine their value and marketability in the wholesale floral industry.

According to Alex, these plants (which include such beauties as gentian, black-eyed Susan, blue flag iris, Joe Pye weed, and swamp milkweed) support wildlife and pollinators, and are more drought and flood tolerant than their non-native counterparts. “As cut flower crops, when planted in their desired conditions, native plants require less added water, fertility, and pesticides than traditional crops, and offer a sustainable option for growers,” she explains.

Thanks so much for joining us today. I hope you are inspired to explore native perennials in your region!

Find and follow Seeley Farm on Instagram

Listen to our October 2018 conversation: Episode 371: The Michigan Flower Growers Cooperative  with Amanda Maurmann of Gnome Grown Flower Farm and Alex Cacciari of Seeley Farm

More about the Native Cut Flower Project

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This Week’s News

In other news, I have a lot of thanks to share.

Last week, Valentine’s Day week, was filled with flowers and opportunities to share our Slow Flowers message!

We received a lot of media attention, including three major mentions in the New York Times, David Byrne’s “Reasons to be Cheerful” newsletter, and the international environmental publication Hakai Magazine.

We also wrapped up five amazing days at the Northwest Flower & Garden Festival floral stage, where Slow Flowers produced daily hands-on floral design workshops with local and domestic botanicals. One-hundred-and-fifty students participated and hundreds more were in the audience to learn from our member design instructors, including Riz Reyes of RHR Horticulture and Heronswood Gardens (past Slow Flowers Summit speaker); Hannah Morgan of Fortunate Orchard (who many of you met during our November Slow Flowers Meet-up), Kiara Hancock of K. Hancock Design (past podcast guest), and other past podcast guests Nick Songsangcharntara and Tracy Yang of Jarn Co. Farm — Tracy will also be speaking at the 2023 Slow Flowers Summit coming up. We also hosted friend of Slow Flowers, horticulturist Tyra Shenaurlt of the WW Seymour Conseratory in Tacoma, Washington. I met many fans and listeners who introduced themselves, and many other aspiring flower farmers and florists who we hope will join our Community very soon. It was an incredible and inspiring week and the Flower Show theme  – Spring Vibes Only! – was exactly what we all needed.

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Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.

Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.

Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers’ hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com.

---

Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.

---

If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan.
The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. And NEXT WEEK will be very very special — our 500th ever episode of the Slow Flowers Podcast! I can’t wait to start celebrating and I’ll meet you then!

Music credits:

Color Country; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Google Podcasts | Podcast Index | RSS | More

Here we are at the beginning of 2023; we have already wrapped up the first month of the year! — and it’s time to present the ninth annual Slow Flowers Floral Insights and Industry Forecast.

Like you, when we turn the page to a new calendar year, the Slow Flowers community embraces the inevitable progress of change with a dose of optimism as we forecast the future. I’m so excited to be joined today by Robin Avni, my partner in BLOOM Imprint and an experienced consumer trend analyst and ethnographer for lifestyle brands. We will share 8 key insights for 2023 and elaborate both on how the larger culture reflects these themes and how our members are leading the shifts we discuss.

2023 Slow Flowers Floral Insights & Industry Forecast

I’m so delighted that Robin Avni joined me in the review. As we move into 2023, we will be expanding on many of these insights with new content, podcast interviews, articles, and meet-up topics. Access to all of these resources is a definite benefit of being a member of the Slow Flowers Society — and I encourage you to join us as a member. You can find all the details and benefits of membership at slowflowerssociety.com.

Starting with the Winter 2023 issue of Slow Flowers Journal, the digital magazine will be behind a pay wall. Current members of Slow Flowers Society will receive the quarterly magazine subscription as a free benefit. In this issue you’ll find a 20-page expanded version of the Slow Flowers Floral Insights & Industry Report, along with our regular features and departments.

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News for the Week

One more bit of news to share with you this week. On Friday, February 3rd, we’re hosting the February Slow Flowers Member Meet-Up with 2 of our expert members, Krista Rossow of O’Flora Farm, and Tiffany Brown Anderson of Earth & Seeds. The session Floral Photography Tips & Techniques, takes place Friday, February 3rd 9 am Pacific/Noon Eastern. Both women have extensive backgrounds as professional photographers in addition to owning flower farms.

What a great combination, as they have turned their cameras on the flowers they grow and provide to their communities! We’ve invited Krista and Tiffany to share their expertise with you, including how to make the most of your photography opportunities, both in the field and in the studio. Due to Valentine’s Day, we’re holding the Meet-Up one week early – on Friday, February 3rd.

This session is a MEMBER ONLY Benefit. You must be an active Slow Flowers member to register and attend. The link to register is in today’s show notes and will also be in the LINKTREE menu of our slowflowerssociety profile on Instagram. You will gain new ideas and easy steps you can take to immediately improve your flower photography, whether you use a smart phone or a DSLR Camera. Bring your Questions!

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Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.

Thank you to Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnysseeds.com.

Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we’re thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com.

---

Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.

If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

---

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.

Music credits:

A Palace of Cedar; Drone Pine; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
Songs by:
audionautix.com

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Google Podcasts | Podcast Index | RSS | More

Today, we have a real treat — a visit with floral artist and longtime Slow Flowers member, Susan McLeary. Susan’s new book, Flowers for All, will be released on February 7th and she joined me earlier this week to record a conversation about the book and what inspired Sue to produce it. We discuss her passion for continual experimentation with mechanics, ingredients, as she pushes the boundaries of ordinary botanicals.

The subtitle for Flowers for All is this: MODERN FLORAL ARRANGEMENTS FOR BEAUTY, JOY, AND MINDFULNESS EVERY DAY.

From the belief that flowers should be enjoyed by everyone, renowned floral artist, Susan McLeary reveals the secrets to making striking, joyful floral displays using common ingredients – whether you get flowers at the grocery store, farmer’s market, or your own picking garden.

Here’s how to enter the drawings: As a thank you for pre-ordering Flowers For All by February 6th, Sue is offering an exclusive and completely free workshop just for you, plus you’ll be entered to win a handmade gift!Go to susanmcleary.com/flowers-for-all and follow the steps.

More resources and courses with Sue McLeary:
Facebook “Flower Forward” Private Facebook Group

Mayesh Design Star 2023 – Q&A with Sue McLeary

Sue McLeary Virtual Studio: Membership Group (join the Wait List)

Library of Individual Design Tutorials

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Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists.  Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner.  Don’t have time to build your own?  They also have turnkey units available. Learn more at storeitcold.com   

Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com.

Thank you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.

---

Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.

If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

---

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan.
The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.

---

Music credits:

Peacetime; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Google Podcasts | Podcast Index | RSS | More

I’m excited to reintroduce Tom Precht and Sarah Daken, Maryland-based Slow Flowers members and owners of Grateful Gardeners back to the show today.

I interviewed them for the Slow Flowers Podcast in the fall of 2019, before adding our video podcast (aka vodcast) feature. That’s when we discussed the early chapters of Grateful Gardeners, when Tom and Sarah both had fulltime, off-farm careers that they were hoping to leave behind and grow flowers for both a living and a lifestyle.

Well, lots has happened in the past few years, and they joined me last week in the to record an update to share with you. This is a full-blown conversation so I won’t take too much time introducing my friends, Sarah and Tom. But I will share just a paragraph from Sarah’s January 1st blog post:

She wrote: “Dreams do Come True. We knew we needed to expand if we were ever going to try to make flower farming our livelihood. But could we ever have imagined in less than a year it would mean selling our old house, buying a new one, moving thousands of perennials, building new fields, building a greenhouse, a pavilion, a walk in cooler …. that we would spend over $300,000 dollars in 9 months! That we would win over $350,000 in grant money. Literally, you can’t make this up.”

So let’s learn more and jump right in to meet Tom and Sarah.

More resources:

Follow Grateful Gardeners on Instagram and Facebook.

Read More about Aquaponic Flower Growing

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News for this Week

I also want to remind you that registration continues for the 2023 Slow Flowers’ Creative Writing Workshop — and we’ve just extended the $100 discount through Sunday, January 22nd. This online course begins on January 28th and is designed to help you gain confidence with content as a write. Sign up for the Slow Flowers Creative Workshop: Floral Storytelling and receive the following: Three Modules; Ten Lessons; 19 Worksheets; Four Writing Templates; Two Guest Editor Sessions; 4 Weekly Q&As during Debra’s “Office Hours,” You’ll also receive a 28-page workbook, “The Journey from Blog to Book.” PLUS, you’ll enjoy our BONUS MODULE – “Visual and Verbal Storytelling” with Debra Prinzing and BLOOM Imprint’s Creative Director Robin Avni.

The course is $297 and we will extend the $100-off discount through Sunday, January 22nd. Join our highly motivated group of students who have already signed up — florists, designers, flower farmers and growers, gardeners and flower lovers who want to be better Floral Storytellers!

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Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to The Gardener’s Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important this year than ever, and you’ll want to check out the course offerings at thegardenersworkshop.com.

Thank you to Details Flowers Software, a platform specifically designed to help florists and designers do more and earn more. With an elegant and easy-to-use system–Details is here to improve profitability, productivity, and organization for floral businesses of all shapes and sizes. Grow your bottom line through professional proposals and confident pricing with Details’ all-in-one platform. All friends of the Slow Flowers Podcast will receive a 7-day free trial of Details Flowers Software. Learn more at detailsflowers.com.

Thank you to CalFlowers, the leading floral trade association in California, providing valuable transportation and other benefits to flower growers and the entire floral supply chain in California and 48 other states. The Association is a leader in bringing fresh cut flowers to the U.S. market and in promoting the benefits of flowers to new generations of American consumers. Learn more at cafgs.org.

---

Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.

If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

---

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.

Music credits:

Discovery Harbor; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Google Podcasts | Podcast Index | RSS | More

Photography, courtesy of Francoise Weeks (c) Theresa Bear

Today, I’m delighted to welcome artist, educator, friend, and Slow Flowers member, Françoise Weeks back to the Slow Flowers Podcast.

Françoise was born in Belgium, and she has infused her work with a quintessential European reverence for flowers and nature. Combined with creativity and mechanical ingenuity, she has crystalized her singular style of Textural Woodlands and Botanical Haute Couture pieces, garnering a global following of students.

Françoise’s studio is located in Portland, Oregon. Her innovation and love of teaching have brought her to classrooms around the globe and here at home. Her dynamic work has been published in Fusion Flowers, Modern Wedding Flowers, Huffington Post, Flutter and many other publications.

Françoise’s generosity of knowledge and perspective in use of floral materials, structure and mechanics, in addition to the business of being a florist, unite to create rigorous and exciting learning opportunities for her students to explore all that nature has to offer.

I invited Françoise to join me in the virtual studio to talk about her newest online course, Foraged Design, which recently launched. The curriculum covers decor for the home, events, and everything in between. The inventive project includes eggplant, pear and artichoke arrangements, a vase arrangement, four botanical napkin rings, a wine bottle with a floral ribbon, and a framed woodland-inspired wallscape.

Foraged Design Free Lesson

There will be an end-of-year sale for Françoise’s Foraged Design course but you need to be subscribed to gain access, so SUBSCRIBE today — If you’re following Françoise on IG, you’ll also catch more details @francoiseweeks – find the links in her profile menu.

And an update about Françoise’s forthcoming book, The Wonder of Woodlands, out in Spring 2024. She shares: “it will show people how they can gather nature’s treasures to create their own artful arrangements. The book is divided into chapters, each showcasing a common building block in her arrangements and suggesting a simple project. Since bark, logs and branches form the background of her designs, she begins there. That’s followed by chapters on moss, mushrooms, acorns, seedpods, lichens and ferns. My primary goal is to teach readers to see the artistry contained in any natural landscape. Like me, I want them to see with a new pair of eyes.”

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Last Chance for $100-Off Slow Flowers Summit Registration (Expires 12/31/22)

There’s still one week left to take advantage of the Early Bird Ticket pricing for our 2023 Slow Flowers Summit — the $100 off promotion expires at midnight Pacific Time on December 31st. Register now to take advantage of the lowest ticket prices available for our 6th annual Summit, June 26-27, 2023 at the Bellevue Botanical Garden outside Seattle.

We have invited more floral experts than ever before to join our Slow Flowers Summit 2023 speaker lineup! Our Summit theme is “Community and Collaboration,” emphasizing our interdependence and the amazing outcomes when flower farmers and floral designers come together for a better and more sustainable marketplace. You will gain inspiration for developing a deeper relationship with flowers in your own growing and design practice!  

We hope to see you there!

---

Thank You to our Sponsors!

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms.  It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to Details Flowers Software, a platform specifically designed to help florists and designers do more and earn more. With an elegant and easy-to-use system–Details is here to improve profitability, productivity, and organization for floral businesses of all shapes and sizes. Grow your bottom line through professional proposals and confident pricing with Details’ all-in-one platform. All friends of the Slow Flowers Podcast will receive a 7-day free trial of Details Flowers Software. Learn more at detailsflowers.com.

Thank you to CalFlowers, the leading floral trade association in California, providing valuable transportation and other benefits to flower growers and the entire floral supply chain in California and 48 other states. The Association is a leader in bringing fresh cut flowers to the U.S. market and in promoting the benefits of flowers to new generations of American consumers. Learn more at cafgs.org.

Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists.  Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner.  Don’t have time to build your own?  They also have turnkey units available. Learn more at storeitcold.com.   

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Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.

If you’re new to our weekly Show and our long-running Podcast, learn more and check out all our resources at SlowFlowersSociety.com

---

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.

Music credits:

Don Germaine; Flattered; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Google Podcasts | Podcast Index | RSS | More

Hello again and welcome back to the Slow Flowers Podcast with Debra Prinzing, This is Episode 589

This is the weekly podcast about Slow Flowers and the people who grow and design with them. It’s all about making a conscious choice and I invite you to join the conversation and the creative community as we discuss the vital topics of saving our domestic flower farms and supporting a floral industry that relies on a safe, seasonal and local supply of flowers and foliage.

On December 1st we opened up registration for next year’s Slow Flowers Summit and it’s so gratifying to see how many of you are jumping on our $100-off Early Bird Ticket offer.  Today, I also want to share more about our fantastic host venue — Bellevue Botanical Garden in Bellevue, Washington, just outside Seattle.

Joseph has an extensive background in management, merchandising and buying at independent garden centers and five more than five years, he served Executive Director of Kruckeberg Botanic Garden in Shoreline, just north of Seattle. He joined the Bellevue Botanical Garden as Society Director earlier this year and is an avid garden photographer — something that is a daily practice at the Botanical Garden.

And since it’s currently holiday season when the BBG hosts its special winter light show, Garden D’Lights, I filmed a nighttime video tour of the gardens illuminated with twinkling, botanical-inspired installations. So today, you’ll meet my friend Joseph Abken, director of the Bellevue Botanical Garden Society, the public garden’s programming, membership and development arm, as he shares a bit about the history and mission of this very special place. The light show continues through December 31st, so if you’re in the Seattle area, schedule a visit at dusk!

Thanks so much for joining us today. Joseph and garden director James Gagliardi will give the opening remarks at the Slow Flowers Summit. In their presentation, “GARDENS FOR PEOPLE, they will set the tone for our two-day immersive experience at Bellevue Botanical Garden and share the story of this important cultural resource serving the people of the Pacific Northwest and beyond. Celebrating its 30th Anniversary in 2022, BBG is known for its world class perennial border, the result of a partnership with Northwest Perennial Alliance. We’ll learn about the flowers, plants, and people of this beautiful destination. I’m so excited to share this gem with our guests, flower growers, floral designers, and flower gardening enthusiasts who will be inspired by both our program and this very special setting.

Learn more about Bellevue Botanical Garden, our 2023 Slow Flowers Summit Host Venue.

Follow BBG on Instagram and Facebook

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Slow Flowers Summit Early Bird Tickets

Remember, Early-Bird Discount Expires December 31st, so register now to take advantage of the lowest ticket prices available!

$749    Slow Flowers Member                                                               
$849    General Registration (Non Member)
$873    Slow Flowers Member + Dinner on the Farm*                                                                $973    General Registration (Non Member) + Dinner on the Farm*  ​

*Dinner on the Farm is a separately ticketed event that will take place the evening of Sunday, June 25, 2023 at a local flower farm. Save $25 on your dinner ticket when purchased at the time of Summit registration.

​Monday, June 26th @Bellevue Botanical Garden​

• Two keynote presentations with Amy Balsters on Building a Better Bouquet and Lennie Larkin on The Flower Dollar: Pricing + Profitability
• Hands-on floral design takeover and tour of Bellevue Botanical Garden
• Breakfast, buffet lunch and evening reception
• and so much more!

Tuesday, June 27th @Bellevue Botanical Garden, Seattle Wholesale Growers Market & Mayesh Wholesale Florist​

• Design demonstration and Q&A with Julio Freitas of The Flower Hat
• 2 breakout sessions to choose from to learn from experts in your field and connect with others on Flower Farming, Floral Design & Sustainability
• Open house and design demonstrations at Seattle Wholesale Growers Market & Mayesh Wholesale Florist
• Breakfast, buffet lunch and evening reception

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News for this Week

If you missed out December 9th Slow Flowers Member Virtual Meet-Up — all about Value-Added Flower Farm Products — you can catch the replay video above. You’ll hear from Natasha McCrary of 1818 Farms and Sarah Wagstaff of SUOT Farm and Flowers, as they share how many of their floral crops are reimagined into botanical products that extend the seasons into year-round revenue.

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Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms.  It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnysseeds.com.

Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we’re thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com.

Thank you to The Gardener’s Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important this year than ever, and you’ll want to check out the course offerings at thegardenersworkshop.com.

---

Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

---

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.

Music credits:
Homin Brer; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Google Podcasts | Podcast Index | RSS | More

A few weeks ago, we had a virtual visit to the big Island of Hawaii to meet farmer-florist Christian Ingalls of Daisy Dukes Flower Farm. Today, we’re journeying to the Canadian province of Manitoba, where it’s quite the opposite, weather-wise. But you’ll be warmed by my guest’s positive energy and inspiring story!

You may remember meeting Lourdes Still of Masagana Flower Farm and Tinta Studio during our March 2021 Slow Flowers member meeting – the theme was Diving into Dye Plants, and Lourdes was one of three expert members who shared about how they integrate plant-based natural dyes into their cut flower farms. Our other member-experts included Julie Beeler of Bloom & Dye, and Elaine Vandiver of Gholson Gardens.

In the past 18 months, a lot has happened at Masagana Flower Farm, and I asked Lourdes to share how her entire business focus has shifted to on-farm experiences built around growing and crafting with dye plants. By partnering with Travel Manitoba and taking advantage of mentorship and grant programs for small businesses in her area, Lourdes has leveraged her micro farm and textile studio into a flower destination that soon will draw customers not only during flower farming season, but year round.

Lourdes has hosted between 75 and 81 TINTA Experience guests annually in the past two years. With the opening of the studio, she hopes to double the capacity and reach, projecting an average of 160 guests annually, with summer being the busiest time of the year.

KICKSTARTER CAMPAIGN:

Check out Masagana Flower Farm’s Kickstarter campaign to help raise funds to complete her studio. The studio construction is two-thirds finished and Lourdes needs to raise the final funds to complete the structure for her 2023 season.

Find and follow Masagana Flower Farm:
Masagana Flower Farm on Instagram and Facebook
READ: Chatelaine Magazine: Inside The Growing, Gorgeous, Female-Led Slow Flowers Revolution

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News of the Week

The Slow Flowers Summit takes place June 26-27, 2023,  in a strategic partnership with venue and host Bellevue Botanical Garden in Bellevue, Washington, outside Seattle.

In news this week, the Slow Flowers Summit Early Bird ticket sale continues through the end of December — you’ll want to take advantage of the $100 off discount we’re extending to our Slow Flowers members and guests. The Slow Flowers Summit is unique as a professional floral industry conference because it brings together influencers in both growing and design — all to support domestic floral agriculture and sustainable floristry. We invite flower lovers, artists, gardeners, growers, wholesalers and retailers to come together in this event that celebrates responsible design practices.

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Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms.  It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com.

Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.

Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.

---

Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than 900,000 times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.

If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

---

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.

---

Music credits:

Georgii; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Google Podcasts | Podcast Index | RSS | More

This episode came together just in time for you to learn about two Mum-related events taking place virtually and in-person at Harmony Harvest Farm next weekend. A few days ago, I jumped in the recording studio to chat with long-time Slow Flowers members, sisters Stephanie Duncan and Jessica Hall of Harmony Harvest Farm.

Past guests of the Slow Flowers Podcast (Episode 283, February 2017), Stephanie and Jessica farm with their partner and mom, Chris Auville in Virginia’s Shenandoah Valley. Today, we’re going all in on MUMS. Featured in Southern Living magazine’s October 2022 issue, chrysanthemums are Harmony Harvest Farm’s signature flower and Jessica has been growing them for over a decade. Every year, Harmony Harvest propagates from more than 80 heirloom mother plants in addition to growing trial varieties of mums for international breeders.

There is a full complement of Mum educational content available at HHFShop.com.

Let’s jump right in and get started ~ I guarantee you’ll want to grow and design with these beautiful autumn blooms. Thanks so much for joining us today.

Click here to register for November 4th Virtual Mum Summit
and the November 5th Mum showcase taking place at Harmony Harvest Farm, including a design demonstration by celebrity floral designer TJ McGrath!

You’ll also find links to Jessica’s online course THE COMPLETE GUIDE TO GROWING MUMS, and see a beautiful photo gallery of the mums you can grow if you’re in zones 3 to 9.

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News of the Week

Thank you to all of our special guests who joined me on the Slow Flowers Podcast, on our Instagram Live on Tuesdays and in the Zoom Room each Thursday during the month of October — for Member Appreciation Month. We welcomed eight new members last month and the name of each was entered into a random drawing for a fantastic gift — our 3-year Perennial Membership — valued at $649. The winners are Elissa McKinley & Tylor Hine of Sweetpea Enterprises, Milwaukee, Wisconsin.
Congratulations! We’ll be in touch to share all the details!

---

Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms.  It’s the conscious choice for buying and sending flowers.

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

And thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.

Thanks to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.

Thanks to Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnysseeds.com.

---

Thanks so much for joining us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than 900,000 times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

---

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.

Music credits:

Algea Trio; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely

by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com